Shopper P.O.P.

Move With Purpose

Your point-of-purchase materials represent your retail earth. They are the eye level signage that must immediately draw shoppers to the products on your shelves. POP means connection, education, and action.

Pratt Shopper POP navigates the fluid and ever-changing world of POP with skilled expertise. We work hand in hand with our brand clients to anticipate consumer needs, hold consumer attention at retail, gain consumer loyalty, and ultimately increase market share with our POP programs.

Benefits of our Pratt Shopper POP include:
  • Retail expertise dealing with critical promotional lead times
  • Customization of individual in-store environments
  • Sustainable products & programs
  • Innovative store organization of POP (by category, promotional period, project, etc)
  • Maintenance of brand and culture through signage, across regions and locations
  • Consolidation of vendor programs that ensure quality and consistency
  • Scalability and flexibility with store count
Features of Shopper POP large program management & project rollout include:
  • Value Engineering
  • Custom kit packing / drop shipping
  • Fulfillment / Online Catalogs
  • Integration with Archway / PMDC
For more about our shopper p.o.p. services, see Shopper P.O.P. Highlights.